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Mobile Journey Marketing: Six Strategies to Drive Conversions and Engagement on Mobile

Sona Sharma on July 29, 2015

Understanding your customers’ buyer journey is critical to the monetization of the mobile channel. However, every journey is unique and demands personalized experiences from the brand. This whitepaper delves into strategies that will help marketers engage with each customer most effectively throughout their mobile journey by offering:
– Predictive experiences
– Contextual experiences
– Real-time experiences
– Cross-channel experiences
– Intelligent, interactive experiences
– Measurable experiences