Top 5 Questions About Intelligent Personalization
Forrester Analyst Brendan Witcher Explains It All
In this eBook, Brendan Witcher, VP Principal Analyst of Forrester, answers five of the most pressing questions about personalization that brands are looking answers for:
Brendan Witcher has extensive experience covering consumer-oriented, cross-vertical topics in the areas of personalization, e-commerce, omnichannel, CX best practices, engagement strategies, and conversion optimization.
Download this eBook to understand why Brendan thinks “Personalization is not a tactic - it is a strategy for creating relevant, value-added experiences along the entire customer journey.”
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