Consumer Goods
Differences Between Universal Analytics and Google Analytics 4 Changes are Coming to Google Analytics. Here’s How They’ll Impact Your eCommerce Business.
What you need to prepare for as Google says goodbye to Universal Analytics and hello to Google Analytics…
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CommerceNext: Importance of Customer Centricity CommerceNext 2022: Leaders in eCommerce Find Growth in Customer Centricity
Growth for eCommerce in this shaky economic environment depends on the same thing it always has: the customer.…
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What is Customer DNA™ and its Impact on Customer Engagement
ZineOne Customer DNA™ is a patented technology that uses online clickstream data to predict behaviors in real-time for…
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A World Without Third-Party Cookies A World Without Third-Party Cookies
HOW TO KEEP TARGETING EFFORTS FROM CRUMBLING With third-party cookie retirement becoming imminent, advertisers and agencies will need…
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Real-Time Marketing Just Got Real Real-Time Marketing Just Got Real
While visitors are on your site is when real-time marketing is of greatest benefit to consumers and brands…
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ZineOne RevPredict Program Engage Customers and Predict Revenue
ZineOne’s RevPredict Program enables brands to understand visitor intent while in-session to help deliver a more meaningful customer…
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Debjani Deb Shoptalk 2022 Shoptalk Is Back and Live in Las Vegas
One of the leading speakers at Shoptalk 2022, ZineOne CEO, Debjani Deb, will focus on the importance of…
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A World Without Cookies and the Rise of In-Session CX
Third-party cookies are on the decline, and the logical next step for marketers is to take advantage of…
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Site-wide offers erode margins The Smart Way to Play the Margins
There are many ways to conduct digital commerce with consumers. However, just like any business, you have to…
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Understanding site visitors What Can You Do in Five Clicks?
Show your site visitors that you value them and understand their needs At the heart of any commercial…
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