Customer Engagement
Three ways for business to thrive in a global recession Three Ways for a Business to Thrive in a Global Recession
2022 has been a rocky year. The world is faced with a looming global economic downturn in addition…
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Key Findings from eTail Connect West eTail Connect West 2022: Finding Growth in Existing Customers and Emerging Technologies
ZineOne attended eTail Connect West along with some of the top eCommerce minds to uncover how the industry…
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Differences Between Universal Analytics and Google Analytics 4 Changes are Coming to Google Analytics. Here’s How They’ll Impact Your eCommerce Business.
What you need to prepare for as Google says goodbye to Universal Analytics and hello to Google Analytics…
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CommerceNext: Importance of Customer Centricity CommerceNext 2022: Leaders in eCommerce Find Growth in Customer Centricity
Growth for eCommerce in this shaky economic environment depends on the same thing it always has: the customer.…
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What is Customer DNA™ and its Impact on Customer Engagement
ZineOne Customer DNA™ is a patented technology that uses online clickstream data to predict behaviors in real-time for…
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A World Without Third-Party Cookies A World Without Third-Party Cookies
HOW TO KEEP TARGETING EFFORTS FROM CRUMBLING With third-party cookie retirement becoming imminent, advertisers and agencies will need…
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A World Without Cookies and the Rise of In-Session CX
Third-party cookies are on the decline, and the logical next step for marketers is to take advantage of…
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Journey from Data to Intelligence The Emergence of the  Intelligence Layer
The Journey from Data to Intelligence As consumer engagement has matured, we have evolved from a discussion of…
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Site-wide offers erode margins The Smart Way to Play the Margins
There are many ways to conduct digital commerce with consumers. However, just like any business, you have to…
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Navigating e-commerce Is There Wind in Your Sails?
Navigating the e-commerce waters successfully, during the pandemic and beyond Momentum is a funny thing. Without it, you…
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