Making Customer Engagement Magic By Using The Moment of Influence

Read the paper to discover:

  • Opportunities to impact the shopping journey with AI-powered marketing
  • Four vital components of a relevant personalization strategy
  • How AI-powered marketing can tackle pain points and skill gaps

Embracing AI To Drive Engagement In A Channel-less Environment

It’s not enough for retailers to compete on products and services. Today’s biggest differentiator is customer engagement. In this era where consumers expect instant engagement on their terms — when and how they want it — influencing them in relevant ways is paramount. Additionally, today’s consumers have a very short attention span, raising the bar for timely and relevant engagement. According to a BRP Consulting survey, 79% of customers say personalized service is an important factor in determining where they shop.

This whitepaper explores why AI-powered instant one-on-one engagement is the only way to meet the needs and expectations of today’s shoppers.

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